How Do You Write A Sales Letter That’s Designed To Sell?

If you take a look at most of the sales letters you see in your junk mail or online, you can clearly see that they are not written all that well. They are written almost as if they were a rush job. And usually, that’s because they are. Even a lot of ‘trained’ direct response copywriters will rush through a job, so they can quickly move onto the next one, and as a result … their sales letter doesn’t do nearly as well as it could or should.

Source: How Do You Write A Sales Letter That’s Designed To Sell?